Every great business starts off with an idea. This book is about some of the best ideas used in business. Some simple ones based on common sense and others based on detailed research and brilliant intellect. These ideas are mined from the world’s best companies and business masterminds. One simple idea can be the catalyst which moves markets, inspires employees, and captures the heart and imagination of customers. These ideas will provide you with the inspiration to develop your thinking along new, creative lines, generating constructive ideas for change. Whether your business is ready to start or scale up to the next level, these exciting ideas will propel your organization to thrive.
