International Business is a unique book that makes the subject of international business more accessible to students. It aims to make teaching and learning experience more personal in order to allow all students to become informed global citizens with a global mind-set. It offers answers to questions about business in different cultures, the continued growth and effect of the Internet on international business, how one can succeed in this global world, and many more. The text has been divided into 15 modules, each one of them supported with several student-focused examples, figures, maps, and some exclusive features. With a mix of such rich pedagogical features, it offers a truly global view of business.Salient Features:• Module-based Content: Presents the entire gamut of international business in 15 compact modules• Engaging Pedagogical Features: Chapters include chapter-opening examples, boxed features such as IB in Practice, Global Debate, Get That Job, Culture Facts, etc.• Chapter-end Mini Cases: Sparks class discussion and applies concepts to a situation faced by international managers
